To Thy Own Self Be True
I carry a coin with me that says “To Thy Own Self Be True”. Being authentic and honest with myself is one of my deepest core values.
As entrepreneurs and human beings, it’s extremely powerful to know our weaknesses, understand the way our brain works and become aware of our personality traits and character defects.
Weaknesses become major liabilities when we’re in denial about them and ignore them.
Once we know our natural tendencies and once we know our limitations, we can begin creating solutions to overcome them such as: creating powerful structures, hiring the right people, working on our weaknesses and embracing our strengths.
This step is what separates a lot of “good entrepreneurs” from “great entrepreneurs”. Great entrepreneurs know who they are and they know how to create winning teams around their strengths and weaknesses.
Here are some personality tests that will help you discover yourself (do them all if you can):
- D.I.S.C. reveals how you ACT (what you do) alone as well as in teams.
- Myers-Briggs: reveals how you THINK and is based on Carl Jung's work and what he called Psychologival Types
- Kolbe: Is based on finding the natural ways you prefer to work and solve problems.
- Visionary Or Integrator: You can read or scan the book Rocket Fuel and you'll quickly know which one you are.
- Caliper: One of the deepest employee test you can do.
- Right-brain vs. Left-brain: Are you right brained or left brained? I think the BEST entrepreneurs are WHOLE brained (left and right). If you know you’re left brained, then work on becoming creative. If you’re overly right brained, work on creating structure and organization in your life. I will be writing articles about becoming more whole brained in the future. You can google “left right brain test” and there are plenty of simple tests you can do to see where you are.
- What’s your primary learning modality Are you visual? Audio? Kinesthetic? Analytical? Verbal? Social?
- IQ: Knowing your IQ is useful. However, you don’t need to be a genius to be successful. It is useful to know that there is a correlation between IQ and income.
Here are a few personal experiences to help illustrate the value of these tests. Kolbe was a big one for me. I’m extremely high in “Quickstart” and extremely low in “follow through”.
This means I love starting new businesses, projects and ideas and I generally suck and pushing them to completion or following up.
So what did I do? I partnered up and starting people that are world-class at follow through. They naturally solve this “hole” in my personality. It’s no longer an issue. I get to do what I’m best at and focus on creating new ideas.
Another monster ‘ah-ha’ was Visionary or Integrator. I figured this out a few years before I read Rocket Fuel by necessity. I knew I was an idea machine and was naturally strong at vision and I knew I sucked (and hated) micro managing things
Reading Rocket Fuel cemented that concept. It also helped me understand and respect Integrators. I’m better at working with them. Just understanding and implementing this concept helped me quickly grow my income, my company's revenue and my enjoyment in business. Now, I surround myself with Integrators.
The other powerful thing about doing these kind of tests as a company is you’ll know how to work with each other.
“Anything worth doing is worth doing poorly -- until you can learn to do it well.”
- Zig Ziglar
I remember hearing a variation of this ata Gary Halbert seminar “If it’s worth doing, it’s worth doing poorly”.
Took me a minute to get it…
And then I realized that when we start doing new we’re going to suck most of the time. Every pro athlete was a beginner at some point. Every self-made billionaire entrepreneur started with $0 revenue in their company at some point. And most businessmen failed many times when with their first ideas.
In the majority of cases, if you ENJOY something you’ll become great at it with enough smart training, time and dedication.
So it’s important to separate natural aptitudes, tendencies and psychological profiles with hard skills.
If you’re new as an entrepreneur EXPERIMENT. Try new things. Do it all… It’s going to take you a few years to really figure out and develop your unique abilities.